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Connecting students with societal woes, IIM-Tiruchy style

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S Damodaran, founder of Gramalaya, Tiruchy, has explained what led his organisation to maintain sanitation and undertake projects in making various pockets of Tiruchy open defecation-free. This was one among the speeches made at the 'Make A Difference' (MAD) conference at DIVI-Tiruchy. The talks were held by the institute to ignite new concepts that might help students with their case study. Similarly, another speaker S Senthilkumar Gopalan of Payir from Perambalur district invited the students to come and engage with their organisation and create a difference. Gramalaya is one such organisation from Tiruchy striving to obtain an open defecation-free tag in the city.

 The MAD project for Post Graduate Programme in Management (PGP) in IIM-T would enable students connect with societal problems and provide timely solutions. In other terms, the projects could lb bring change be formulating a curriculum for a The main concept of school in a deprived area, create a the programme Is to publicity strategy to eradicate make the students open defecation, assist in setting up self-help groups, amplify voices understand that of the underprivileged in State-businesses do not led initiatives (like Smart City State-operate in a vacuum proposals, Swachh Bharat as it is embedded In Abhiyan). society. They also Speaking about the project, K S gain Implications of Manikandan, Associate Professor managerial choices of strategy and Chairperson of they make. The tools Post Graduate Programme, said, they learn can be "In their two years of coursework, appended in society. students identify their projects in the first year and execute them over the next six to eight months".

Around six to seven students would be in groups of 30. For instance, students team up with Non-Governmental Organisations (NGOs), social entrepreneurs, local public organisations like schools and as part of government initiatives, to understand and identify ways to increase social impact, Manikandan added. The proposal would be carried out term-wise, with students submitting proposals, next with planned break for MAD for performing their ideas. Once the students are done with their project, a feedback would be given. The main concept of the programme is to make the students understand that businesses do not operate in a vacuum as it is embedded in society They would be also gain-ing the implications of managerial choices they make. The tools and framework that the students get to know in their two years of study would be applying in social problems.

Source epaper. newindianexpress. comfic/21640

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